Getting Started

Good Patient Industry Interactions

Follow the admedicum® CLC-principles of patient engagement mentioned below. This is not a consecutive or exhaustive checklist to go through. But it may help to take the right steps at the right time. Much of it can happen in parallel or re-start in part while other activities are ongoing. Check what has been given thought already or what is still to be done. Where are you with your thinking and actions?

Connect

Preparing the
relationship

Mapping the players

Sustainable and reliable communication

Credibility and honesty

Transparency and respect of independence

“Faces” / personal contacts and empathy

Legal and behavioral compliance

Listen

Understanding patients' issues

Understanding the disease

Social and financial implications on patients and their families

Insight into patient journey, pain-points, touch-points

Reimbursement

Therapeutic Options

Understand treatment burden and willingness to take risk

Create

Involve and create

Research, early development and concepts

Clinical development

Market access

Therapy adherence

Generating further data

Benefit/risk communication

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